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February 15, 2007

6 Steps to Affiliate Marketing Success

Author: Daniel Russo

The beauty of Affiliate Marketing resides in its ability for anyone to make incredible profits with minimal starting capital, without much work, and in the shortest timeframe.

Affiliate marketing is the most suitable starting point for an Internet marketing novice. Anybody can start from scratch and make quick money online, without first having to create his/her own products, services, or commodity distribution chains.

Unlike traditional marketing practice, affiliate marketing doesn't involve going through time-consuming, expensive preparatory procedures. There are only six easy steps you have to fulfill and your affiliate success is guaranteed.


Step #1: Identify Your Target Audience

If you are going to target your affiliated business on potentially massive profits, first of all determine individuals and/or groups whose problems you are going to solve.

Many beginners in affiliate marketing underestimate this important issue. Offering the wrong product to the wrong people they cut the roots of their newly born business.

For instance, how many sales do you think you'll make if you promoted apparel products to an audience interested only in IP telephony services? Very few, if any. You need to pinpoint your target audience to maximize your commission occurrences.

Step #2: Choose Respectable Affiliate Merchants

Study the affiliate merchant's website and sales copy before even sending any traffic over. Enquire about its conversion rates and visitor values.

A good test is to ask yourself if you would buy the product. It will be a terrible waste of resources if you would pay for advertising to a merchant's site, only to discover he or she has poor sales copy which does not sell. Think about it in advance.

Step #3: Promote Veracious Information Only

One more mistake many affiliates stumble on is in promoting a product that does not deliver on its promises.It is always advisable to test the product or service first before recommending it.

Not only will this increase your credibility and sales, it helps you promote better as you can then provide personal testimonials on the product.


Step #4: Elaborate The Most Effective Sales Message

Most affiliate programs will provide their affiliates with tools to market with. Simply put, the more tools provided, the more chances of you making the sale.This is because you can then save time by simply editing the provided materials to your own taste instead of creating an ad from scratch.

You can focus instead on the marketing. Similarly, having more tools also equate to more opportunities to get the sales message through effectively.


Step #5: Select The Most Profitable Affiliate Programs

The next essential factor you must pay attention to is how much you will be paid, in relation to your promotional efforts. A higher commission percentage can be a huge motivation to place higher focus on a particular product in your total portfolio.

Alternatively seek out products with a higher end pricing or those that offer residual income. You would want to profit exponentially from any effort placed.


Step #6 : Expect Your Target Audience To Evolve

Use your best guess and expect your niche definition to evolve. One of the biggest errors I see small businesses make is the reluctance to define a niche because they're worried about missing potential revenue from prospects outside their niche.Inevitably, these affiliates are run ragged trying to be something to everyone.

They never develop areas of greatness that allow them to stand out from their competitors and become more profitable.If you desire to become a power affiliate and bank in huge checks consistently from affiliate programs, you must further educate yourself with the knowledge required for perpetual affiliate success!

You can use
Affiliated-Business.com as your inexhaustible source of affiliate experience.

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